"If you're trying to create a company, it's like baking a cake."

"Brand is just a perception, and perception will match reality over time."

"I don't create companies for the sake of creating companies, but to get things done."

"Being an entrepreneur is like eating glass and staring into the abyss of death."

"The path to the CEO's office should be through engineering and design."

"Constantly think about how you could be doing things better and questioning yourself."

"Starting a business is not for everyone... have a high pain threshold."

"If you get up in the morning and think the future is going to be better, it is a bright day."

"Some people don't like change, but you need to embrace change if the alternative is disaster."

"I'd rather be optimistic and wrong than pessimistic and right."

"Great companies are built on great products."

"The first step is to establish that something is possible; then probability will occur."

"I think it is possible for ordinary people to choose to be extraordinary."

"Failure is an option here. If things are not failing, you are not innovating enough."

"Persistence is very important. You should not give up unless you are forced to give up."