“You don't build a business, you build people, then people build the business.”

This quote is attributed to Zig Ziglar. Zig Ziglar was an American speaker and author. Their most powerful quotes on life, success and human nature are collected here for daily inspiration and…

Ziglar reorders the priorities of leadership. Founders and managers often focus directly on growing the business, but he argues the real work is developing people — their skills, character, and confidence — because it's people who actually create the growth. Invest in them and they'll build the enterprise; neglect them and the business has no engine. The quote reframes leadership…